JR

KFC

Game day is a natural occasion for sharing KFC, and this ad turns that connection into a playful experience. Kentucky Buckets Rush invites viewers to guide the Colonel down a football field in a retro arcade game, with chicken and buckets woven into the action. The game gives audiences a reason to spend time with the brand, while a prominent “Find a Colonel Near You” call to action creates a direct path from game-day entertainment to their next KFC order.

Demos